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Pinterest Profiles for Brand Marketing

Similar to local businesses, there are some specific profile tweaks that should be made to best support your brand marketing.

To get started, hover above your name in the upper right hand corner, then click “Settings”.

A great example of branding on Pinterest is Home Depot. They listed their first name as “Home”, their last name as “Depot”, and their username as “HomeDepot”. Their about section simply has their tag line, and since they have multiple locations, they’ve left the location section blank.

They rounded it out by including their logo as their image, and linked their website and twitter account to the profile. It’s a simple yet effective way to brand your company on Pinterest and expand your marketing reach.

 

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